La Croissanterie’s 2025 New Product Launches: Creativity, Freshness, and Indulgence on the Menu

La Croissanterie is innovating to delight customers and boost your sales! Discover the summer nouveautés, reinvented croissants, and the Spring 2025 menu… an opportunity not to be missed for your future franchise.
The new products presented below may vary depending on the country. They are therefore not necessarily available in all international locations of La Croissanterie.
La Croissanterie continues to stand out for its focus on innovation and quality, offering gourmet experiences that delight loyal customers while attracting new audiences. These new products, which may vary by country, perfectly illustrate the brand’s creative energy and commercial potential for its franchisees.
1. Croiss’Hot Summer: a spicy summer to boost your sales
This summer, La Croissanterie introduces Croiss’Hot Summer, an exclusive collaboration with Tabasco®. Two new spicy and indulgent sandwiches have been created to surprise and appeal:
- Hot Mexican Summer: plant-based chicken, creamy avocado, and Hellmann’s Red Pepper & Tabasco® sauce
- Hot Tuna Summer: tuna, tomatoes, olives, and a spicy twist

Each order may also include a mini Tabasco® sauce and a scratch card with exclusive prizes. This seasonal campaign is an excellent way to drive traffic and boost summer sales — subject to availability by country.
2. Smash Croissants: reinventing a classic to capture attention
- Smash Croissants reinvent the brand’s iconic product with caramelized croissants that are flattened and topped with indulgent ingredients. Two flagship creations:
- Croiss’Smash Strawberry: mini caramelized croissant, raspberry jam, fresh strawberries, and white chocolate topping
- Smash Rocher Croissant: crispy-soft croissant coated with a crunchy rocher-style glaze

These creations blend bakery tradition with pastry inspiration, offering franchisees distinctive products that generate strong customer excitement.
3. Spring 2025 menu: freshness, seasonality, and vegetarian options
The Spring 2025 menu highlights:
- Seasonal ingredients, such as strawberries, bananas, black olives, and AOP feta cheese
- Gourmet vegetarian recipes: Feta tabbouleh salad, Chef’s sandwich with feta & olives, Olive & rosemary Fluttine
- Spring desserts: strawberry tartlet, strawberry-kiwi verrine, strawberry yogurt, chocolate-banana cookie, and raspberry heart macarons for Mother’s Day

Smash Croissants are also part of the spring must-haves, further strengthening the menu’s appeal.
Why these innovations are an opportunity for you
For a future franchisee, these innovations mean:
- Attracting and retaining a diverse customer base
- Increasing revenue through trendy and seasonal products
- Benefiting from a dynamic and creative brand that regularly renews its offer
Availability varies by country
As always, the rollout of these new products depends on master franchise decisions, local supply chains, and marketing calendars.
Interested in this opportunity?
Discover how to join La Croissanterie and leverage its innovations to build your own success.